Bendac Installs Mid-Tier LED Displays at The Rec, Home of Bath Rugby
Bath Rugby has recently received an exciting digital upgrade at their home stadium, The Recreation Ground, thanks to Bendac, a leading LED display solutions provider.
Bendac has designed and installed two large mid-tier LED displays that will not only provide new advertising opportunities for sponsors, but will bring additional fan engagement benefits to the beloved ground.
The new LED displays, each measuring 9m wide, are situated at either end of the South Stand and will be used for a variety of content, including live score updates, sponsor advertising and club announcements.
Tom Giles, Head of Business Development at Bath Rugby said: “It’s great to have the mid-tier LED displays in place on our South Stand. The picture quality of the displays provide us with opportunities both commercially and with fan engagement. We are looking forward to utilising these screens to enhance our matchday offering at The Recreation Ground.”
The installation of the new LED displays at The Rec is just the latest in a series of major projects for Bendac. The company has a long history of providing full turnkey solutions for sports venues’ LED signage, with case studies including Chelsea FC, AFC Wimbledon, Plymouth Argyle and more.
Ben Da Costa, CEO of Bendac, shared: “We are delighted to have added two more LED displays to The Rec’s digital portfolio, having already installed the 45m2 LED big screen and South Stand LED scoreboard in 2022. These two new mid-tier LED displays represent a major step-up for the historic venue’s digital capabilities, offering a far more eye-catching advertising option, compared to the traditional static boards.”
Bath Rugby fans can now look forward to an enhanced match-day experience with the new LED displays, providing them with real-time updates and more opportunities to connect with the club and fellow supporters. The new advertising opportunities for sponsors also mean that the club can continue to grow and thrive, both on and off the pitch.
Click the button below to see more on the mid-tier installation, completed by Bendac.
For more information on Bendac's LED solutions for Stadia, get in touch with David Bright, Head of Sports & Leisure.
For more information on Bendac’s LED solutions for Stadia, get in touch with David Bright, Head of Sports & Leisure.
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